The web as we know it today is Web 2.0 - the social web. We access content from several sources, and we, too, generate content that other users can access....

What is Customer Retention? Customer retention is a term that most CXOs are familiar with. In the context of your products, customer retention refers to keeping your existing customers happy...

Users and organizations alike are adopting Augmented Reality at an increasing rate. So much so that the global AR market size is expected to scale from USD 6.12 billion in...

Churn is a term used to describe the percentage of customers who leave or stop using a service/product over a given period. Calculating the churn rate is essential for SaaS...

Low-code and no-code solutions are just as impressive and effective as those built by highly-skilled developers, even though they can be built in less than half the time and effort...

Getting an entry-level UX UI job, like most other entry-level jobs, is a challenging task. Most hiring managers prefer UX UI designers with experience. This is so that the new...

The user experience is a crucial part of the customer journey in any business model. This is especially true for a SaaS (Software as a Service) tool that thrives on...

There's no room for error in an industry with the potential to create $350 billion to $410 billion in annual value by 2025. Human-centered design in HealthTech can help establish...

The World Wide Web has been around for more than three decades. While the Web was designed originally to meet the demand for automated information-sharing between scientists in institutes and...

Upgrading and updating mobile applications is necessary to constantly enhance the user experience. But, there are challenges of app revamp that, if not addressed, can do more harm than good....

UX design is user-centric. If you don’t already know, the only way to know what users truly need and want is through user research. When a UX designer sticks to...

Designing a new app or website? No matter how novel your idea is, it is likely that there is something similar already in the market. After all, there are more...