My style of blog writing is usually opinion-based. However, in this article, I will leverage the research done in the field of Psychology over the years and will try to...

They say that there is a first time for everything. Now you must have heard industry experts, UX, and UI professionals discuss and break down the definitions of CX, UX,...

Did you know that UX design can be your strongest brand differentiator?  For years, companies have relied on product features or USPs (Unique Selling Propositions) before competitors could catch up....

When we say User Research, what comes to your mind?  As a Product Manager, you may say it’s the usability test of a product or application. But while the intent...

State, a term from React, is an object that holds data of a component. State is useful for making dynamic pages through conditional rendering. When developers work on complex applications,...

The decision to choose the right UX UI design solution for your project is a daunting task and one that you cannot take lightly. Yes. there are many reputed review...

The purpose of any business is to be successful. Everyone wants to be the leader and a hero. But can everyone be? How does one stay successful in this uncertain...

For those of you who have been in the business of IT may remember the controversial article by Nicholas Carr titled “IT Doesn’t Matter”. Understandably, many IT professionals, particularly those...

Thanks to the tepid economy, the pressure is boiling down hard on everybody and how. From UX teams to executives, everyone is expected to show measurable, direct results. Yet, we’re...

Using B2B SaaS Apps Having worked in the enterprise software industry for a few decades, I know firsthand that UI and UX Design has been an afterthought in enterprise software...

With globalization at its peak, most of the products are designed for the global audience. However, the concept "one-design-fits-all" is not something that most companies focus on. Why? One may...

SaaS market size is predicted to be USD 307.3 billion by the year 2026. Even the COVID-19 pandemic has not slowed down its growth and any aspiring startup in this...