There is no denying the fact that investing in the best UX UI design practices for a B2B SaaS app is a smart business decision. But does this warrant substantial...

Within the developers’ community, user experience is an area often overlooked. Developers are more focused on the functionality of the application and are rarely worried about how the user might...

Today’s UX UI design trends inform the trajectory of the vertical in the future. There are continual corrections that occur in the field, which streamline design to fit consumer trends....

A horde of landing pages is nothing less than a full-fledged sales team. They can speak for you to your customers and literally run your business even when you sleep....

The field of UX UI design works on the basis of holding user attention. This can, no doubt, be tricky. However, by implementing basics of cognitive science into the design...

Redesigning and modernizing legacy Enterprise Applications is an art in itself !! Naturally, trying to put yourself in the shoes of the people who worked on this enterprise application, translating...

In my 24 months journey as a UX designer, I worked on a number of projects and had a great time learning from my mentors about designing for B2B and...

From a business strategy perspective, we reviewed the desires and behavior of “smart markets”, where customers look for choices of solutions and want vendors to provide help in making the...

Microinteractions have become an integral part of UX UI Design. It is a product-moment that is built around a single action, a small piece of functionality that performs only one...

Financial Apps in India, offers over 200 banking and informational services to take care of your daily banking needs conveniently from your smartphone. They offer you the ease and convenience...

I first heard the term “smart markets” a couple of decades ago at an alumni talk given by Rashi Glazer, Professor Emeritus, Haas School of Business, UC Berkeley. Smart markets...

Product design if looked in its simplest form consists of creativity and process. As we grow and enter into adulthood, we start deep-diving into the process-based environment, which eventually is...