Category: Experience Design

Cognitive Neuroscience: A Doorway to Better UX Design ?

Cognitive Neuroscience: A Doorway to Better UX Design ?

Cognitive Neuroscience: A Doorway to Better UX Design ?

Around 2500 years ago, Aristotle believed that the heart was the center of sensation and movement, and other organs such as the brain and lungs existed to cool the heart!...

Around 2500 years ago, Aristotle believed that the heart was the center of sensation and movement, and other organs such...

Myth: Users don’t know what they want

Myth: Users don’t know what they want

Myth: Users don’t know what they want

Fact: They do know! If I had asked people what they wanted, they would have said 'faster horses.' - Allegedly said by Henry Ford. No one could prove though. We don't...

Fact: They do know! If I had asked people what they wanted, they would have said 'faster horses.' - Allegedly said...

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