A ResearchAndMarkets report predicts that the size of the fintech industry will reach $305 billion by 2025, a trillion-dollar industry with a growth rate of 20%. And why not? Most...

SaaS companies earlier viewed in-app messaging as an add-on rather than a necessity. Today, in a completely changed world and with people prioritizing services differently, communicating directly with customers in...

For a SaaS businesses, a web app is essential for users to interact with the product. However, if the web app is not up to scratch, it could jeopardize the...

User experience (UX) is an essential factor in marketing any software as a service (SaaS). Good UX can make your product more attractive to potential customers. It helps them understand...

In this article, we’ve covered all you need to know about design systems that make a great SaaS product and the current UX best practices that are trending for all...

As advances in cloud computing  - with its scalability and usability -  attract industries across various sectors, SaaS-based healthtech solutions show promising ability to enable hospitals to offer quality and...

What is Customer Retention? Customer retention is a term that most CXOs are familiar with. In the context of your products, customer retention refers to keeping your existing customers happy...

Usability metrics are the metrics that help in measuring the usability of a product or service. Usability is all about how easy and delightful it is to use a website...

The benefits of transforming from Web apps to Saas are numerous. By making the switch, businesses can enjoy increased scalability, security, and reliability. Additionally, Saas-based systems often come with built-in...

What is MVP? Minimal Viable Product or MVP design is a method of building an early version of your product that allows you to test fundamental business hypotheses and assumptions....

Churn is a term used to describe the percentage of customers who leave or stop using a service/product over a given period. Calculating the churn rate is essential for SaaS...

B2B software solutions are available for all imaginable job functions, including financial tracking, HR management, supply-chain management, marketing software, etc. A lot of these platforms are feature-rich but need to...