If content is the king,
we are the one in making

Vertical SaaS is still an area unexplored. While SaaS has been around for almost two decades, most of the most well-known enterprises have used a horizontal distribution strategy until now....

User or customer research is the cornerstone of creating and delivering desirable and valuable SaaS products. There’s no better hack than talking to the end-users to understand their wants, needs,...

Getting an entry-level UX UI job, like most other entry-level jobs, is a challenging task. Most hiring managers prefer UX UI designers with experience. This is so that the new...

The global adoption of the ‘Work from home’ model after the COVID-19 pandemic has accentuated cloud growth. Companies depend highly on web-based public cloud services for their day-to-day activities and...

eCommerce design mistakes can be costly. They can drive away potential customers. 20 million new shoppers were added to eCommerce in 2020, driven by the pandemic. The number has doubled...

Almost every B2B company is unique because it tends to serve multiple kinds of users in the long run. While there may be some overlap between its various user personas,...

In the eCommerce and retail industries, AI (Artificial Intelligence) has been a game-changer. With the global eCommerce sales projected to touch $30 trillion in 2023, 70% of eCommerce decision-makers believe...

The user experience is a crucial part of the customer journey in any business model. This is especially true for a SaaS (Software as a Service) tool that thrives on...

As per the Nielsen Norman Group, DesignOps refers to the orchestration and optimization of people, processes, and craft in order to amplify design’s value and impact at scale. We're in a...

A lean and user-centered product is hard to build, validate, and market quickly. The key to achieving this mission is to establish balanced teams of product managers, designers, and engineers...

The HR SaaS offers a framework for enterprises to build digital capabilities to experiment and optimize team management processes. Across the globe, teams are reliant on SaaS tools to get...

The world is increasingly inclined toward a data-driven future, and thanks to that, the SaaS (software-as-a-service) model has begun to grow exponentially. Throughout all industries, the SaaS product success rate...