If content is the king,
we are the one in making

In a survey of 500 business executives, 94% of them agreed that listening to customers is critical to overall growth. It is especially true for B2C (business-to-consumer) brands. And, customers...

The global SaaS (Software as a Service) market will exceed $600 billion by 2023. The sector is experiencing exponential growth with the rise of SaaS products. Unfortunately, this means cut-throat...

Digital transformation is about changing existing business processes and models to sustain in the ever-growing modern digital world. However, to survive, businesses today must be capable of catering to the...

The idea of a start-up generally springs out of the desire to solve a problem the masses face. In the process, start-ups usually develop and code their products before fully...

Managing a design team isn’t everyone’s forte. It is a challenging task. But, proper management has its merits. It can create the right workplace atmosphere where the designers are motivated,...

They say, “If it ain't broke, don't fix it”. The intention is to avoid making things complicated when things are running smoothly. But in this competitive market, if you do...

In today's disruptive marketplace, businesses need to deliver more value and work faster to stay relevant. That's what digital transformation promises. It offers opportunities to enterprises across their business –...

There's no room for error in an industry with the potential to create $350 billion to $410 billion in annual value by 2025. Human-centered design in HealthTech can help establish...

What is UX mapping? A UX map is a powerful technique of visualizing the entire experience of the end-users with a brand, app or any product. User experience mapping allows...

For the longest time, the only way for enterprises to reach mobile users was through hybrid or native mobile apps. Today, however, the PWA (progressive web app) technology has emerged...

In today's world, digital transformation is a necessity. According to the Harvard Business Review study, $1.3 trillion was invested in digital transformation in 2018. Digital transformation is more important than...

The jarring phrase "Change, or die" holds true in the design world more so than any other. The first of ten principles for good design established by Dieter Rams claims...